How to Set up a Facebook Business Page

mama loves tech facebook

Your company wants a Facebook page or you’ve decided to set one up for your brand, here’s the quick step by step guide to setting one up.

Step 1

You need a personal Facebook account, if you don’t have one go to https://www.facebook.com and click sign up and fill in the required information.

Step 2

set up a facebook page

Once you have signed in on your personal Facebook account navigate your way to https://www.facebook.com/pages/create.php. You can either click through on this link or find the link at the bottom (in the footer) of most pages on Facebook.

Once there are six categories to choose from:

  • Local Business or Place
  • Company, Organisation or Institution
  • Brand or Product
  • Artist, Band or Public Figure
  • Entertainment
  • Cause or Community

Choose the correct category for your business and enter the required information. Choosing the correct category can help people find you on Facebook, the category and business name cannot be changed so please choose and type wisely although if you do go wrong at this stage you can always delete the page and start again!

Step 3

Facebook will now ask you to upload a photo for your page, this is a picture that will appear next to everything your business does on Facebook so it should ideally be your company logo. This picture/logo can be changed at any time but you should always make sure you have a picture uploaded. A business page without one looks sad and unloved.

You now want to write a sentence about your business, make sure you include your website, this sentence will appear on your page in the “about” section (just below your logo).

Set a web address (url) that is your business name, e.g. if your business is called “Humpty Dumpty” you will want your web address to be “www.facebook.com/humptydumpty”. Occasionally you discover that the address you want is already in use, if this is the case then try and come up with an address that people will still know is your business. For example when we were setting up the Facebook page for Mama Tea we were not able to get the web address facebook.com/mamatea so our web address is facebook.com/mamapregnancytea as Mama Tea’s products are teas for pregnant women.

Step 4

set up a facebook page

This step is really about you filling out details about your business. Use the admin panel and edit your details, make sure you put in all your basic contact information including an email address, upload a cover photo (this is a must if you want your page to look professional as it will be the first thing visitors to your page see).

Also have a look at other business pages and see what other companies have done, here are a few to get you started;

Step 5

Start posting!

For more information about facebook business pages; https://www.facebook.com/business/build

For more information about how Mama Loves Tech can help your business please email us at info@mamalovestech.com, tweet us, of go to our facebook page.